GIVE A F*CK 2020

Social activism is very important to us at VACO and during the Black Lives Matter protests and general election cycle of 2020, we felt like we needed to use our design power to unite potential voters for the common good, so “Give a F*ck” was born. 

GIVE A F*CK 2020 was more than just a political takeover of digital feeds. It was a call to action during a key time in our modern history and we had a role to play. Alongside key partners in Miami’s activism space, we launched a 4-day takeover in the Design District featuring an interactive and informative gallery space, multiple days of wellness programming, and local media coverage to urge the Millenial and Gen Z audience to get out and vote.